It's summer! It's time to go to the beach and relax on the coast. Fashion brands are competing with each other here as well. One by one, branded beaches are opening.
French fashion house Jacquemus in St. Tropez opened a new boutique and the first branded beach. There are striped yellow sun loungers, umbrellas (on the beach of Gucci on the Riviera, the umbrellas are very similar to these), and decorative surfboards. The boutique offers clothing and accessories from the brand's new collection.
Italian hotel Palazzo Avino is painted bright red. This summer, red umbrellas and deckchairs in the style of the 1950s with the recognizable "V" logo appeared here. The changing room is decorated with stripes of the same color, and the lifebuoys are made in a classic combination of red and white. The Valentino fashion house reigns supreme in this hotel. Guests receive complimentary Valentino sunglasses and charms, and the brand's on-site boutique sells the "Escape" capsule collection.
French fashion house Jacquemus in St. Tropez opened a new boutique and the first branded beach. There are striped yellow sun loungers, umbrellas (on the beach of Gucci on the Riviera, the umbrellas are very similar to these), and decorative surfboards. The boutique offers clothing and accessories from the brand's new collection.
Italian hotel Palazzo Avino is painted bright red. This summer, red umbrellas and deckchairs in the style of the 1950s with the recognizable "V" logo appeared here. The changing room is decorated with stripes of the same color, and the lifebuoys are made in a classic combination of red and white. The Valentino fashion house reigns supreme in this hotel. Guests receive complimentary Valentino sunglasses and charms, and the brand's on-site boutique sells the "Escape" capsule collection.